The heady days before the GFC are a distant memory, and there seems no end in sight to the caution being exercised by consumers over their wallets and credit cards. There are all kinds of strategies being used to encourage people into shops prepared to spend, from super sales to discounts to loyalty systems just to name a few. More than ever, the seller needs to be providing a pleasurable experience when people do enter their business, and the final experience once the sale is made is taking delivery of the goods. After finally deciding to make a purchase, most consumers would feel cheated if the packaging it was placed in, or sold in, was second rate. Even at the supermarket, people expect that the food packaging, while no doubt serving a purpose, is attractively presented.
In some industries not only is the packaging style important but also the material that the packaging is made of in order to protect the items within. Light sensitive materials such as photography film, graphic printing paper, photochemicals and many others require a light tight seal on their packaging. Most plastic packaging methods do not provide this protection unless they have been tinted with a colorant or have multi-layers of material to protect the items. The solution for this packaging dilemma is to incorporate various materials for the product's packaging. By including multiple resources and packaging solutions, the security of light sensitive materials can be properly attained.
Packaging solutions using the latest in pulp thermoforming and molded fiber packaging ensure light sensitive materials have a stronger barrier against light. In photo labs, film must be packaged under the strictest of light infiltration prevention. Because film as well as printing paper and photochemicals can easily be exposed before arriving to the consumer, there is also a problem of correct temperature storage as well as humidity. Plastic packaging must be incorporated to protect these two important areas. Photochemistry is a delicate science that can fall victim to the easiest of light leaks. Without the mixture of both plastics and cardboard or paper, consumers cannot use the items. Even though packaging light sensitive materials can be a bit of a limitation, there are packaging solutions available for these materials. By using certain protective measures for the packaging, light sensitive materials can easily be stored within a pulp created box and a plastic sealed container. Because these two packaging materials are lightweight. Another benefit of plastic packaging is that it stores easily, takes up little space and is easier to handle than other packaging materials. Plastic packaging also lends itself to being printed with designs or logos that promote the product or business. This method of advertising travels far and wide as the products are taken to homes spread in all geographical directions by consumers. In conjunction with an experienced packaging manufacturer with design facilities, even the most creatively challenged business owner will has Printed Plastic Packaging that look great, are inexpensive and that give the final, pleasurable experience that will have the customer coming back for more. Plastic packaging manufacturers are experts at advising clients about the type of packaging that would be most suitable for their products. If they have an in-house design team, this is a bonus, as the whole product can be finalized from concept through design to manufacture, with the same company.
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